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Insurance marketing ideas for insurers, insurance agents and independent brokers.

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The Insurance Marketer
  • Blog
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    • Insurtech and New Trends
    • Customer Experience
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Author: The IM Team

What-Is-the-Best-Insurance-to-Sell-Online Digital Marketing
Author The IM Team

What Is the Best Insurance to Sell Online?

There are just about every kind of insurance products out there for literally every type of person and situation. But not all insurance is created equal – some products are…

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17 Health Insurance Blog Topics to Bring You Organic Traffic Content Marketing
Author The IM Team

20 Health Insurance Blog Topics to Bring You Organic Traffic

Ahh…You know health insurance is not easy to understand. There are so many options to choose from, jargons to understand, tips to follow, conditions to fulfill…And that’s when people need…

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15 Life Insurance Blog Topics To Boost Your Web Traffic Content Marketing
Author The IM Team

20 Life Insurance Blog Topics to Boost Your Web Traffic

Admit it. Life insurance might not be the most interesting topic to discuss for most people. And we believe insurance blogs can break the taboo by revealing some of the…

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20 Car Insurance Blog Topics To Bring Organic Traffic To Your Website Content Marketing
Author The IM Team

20 Car Insurance Blog Topics to Bring Organic Traffic to Your Website

It’s actually hard to run out of topics when it comes to cars and car insurance. The key to writing car insurance blogs is to be helpful and educational to…

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Customer Experience
Author The IM Team

Will AI Replace Insurance Agents?

Insurance companies have been much slower to adopt AI compared to other industries. Nevertheless, we have already seen more and more applications of AI such as replying customer’s enquiry with…

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Insurtech and New Trends
Author The IM Team

What Is On-Demand Insurance?

On-demand service is everywhere – around the world it is very popular for people using Uber, or ordering food delivery for dinner instead of preparing their own meal in their…

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Social Media
Author The IM Team

8 Facebook Marketing Mistakes Insurance Agents Should Avoid (and How to Fix Them)

You know Facebook is one of the most popular social media platforms. You want to use it to reach more people, right? You researched for your competitors’ page, too. You…

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Customer Experience
Author The IM Team

Why Is It More Effective to Market Insurance with Negative Emotions?

It is genetically proved that emotion works faster than reasoning.  And we are pretty sure that insurance companies know this well because most, if not all, of their ads try…

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Welcome to the world of insurance marketing!

Hi, my name is Bon. Over the past 15 years, I have worked in the roles of sales, distribution, and product development for several insurance companies. With this blog, I want to share with you the ideas, resources, courses, and tools that can help you up your marketing game and get more business through the door.

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