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Insurance marketing ideas for insurers, insurance agents and independent brokers.

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The Insurance Marketer
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Author: The IM Team

Marketing
Author The IM Team

The Secret Sauce: How to Craft Irresistible Insurance Ads (with Examples)

Every insurance agent and marketer knows that paid ads must be part of their strategy for attracting new clients. Crafting an insurance ad that grabs attention, resonates with your audience,…

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Chatgpt prompts for insurance agents Marketing
Author The IM Team

Prompts Insurance Agents Can Use In ChatGPT

Unless you have been living under a rock, you’ve probably heard of ChatGPT, by now Insurance agents and marketers can use ChatGPT to boost efficiency, enhance communication, and add creativity…

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Digital Marketing
Author The IM Team

Mastering Retargeting: How Insurance Agents Can Convert Window Shoppers into Loyal Clients

Imagine this: a potential client visits your website, clicks around, maybe even checks out your insurance offerings, but then they leave without signing up. Most agents might think, “Well, that…

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Email and SMS
Author The IM Team

New Email Anti-Spam Rules Go Into Effect February 2024. Are Insurance Agents Ready?

With email marketing being a cornerstone of client engagement and lead generation, understanding these changes will have huge impacts on how insurance agents and marketers run their business.

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Email and SMS
Author The IM Team

New FCC Regulations Transforming Lead Generation: What Insurance Agents and Marketers Need to Know!

On December 13, 2023, The FCC has introduced new rules that are set to fundamentally change the way insurance agents and marketers approach lead generation This ruling is significant for…

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Direct-Mail-for-Insurance-Marketing Marketing
Author The IM Team

The Power of Direct Mail for Insurance Agencies: A Comprehensive Guide

With numerous digital marketing avenues at one’s disposal, it might come as a surprise that one traditional method still holds considerable sway: direct mail. Direct Mail is one of the…

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Digital Marketing
Author The IM Team

Newsjacking: The Perfect Marketing Tactic for Insurance Agents

Newsjacking can be a massively effective way for insurance agents to generate leads.

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Social Media
Author The IM Team

Unlocking TikTok: Top Strategies for Insurance Agents to Generate Leads!

In recent years, TikTok has surged to the forefront of the digital realm, solidifying its position as a dominant force in the social media landscape. Characterized by its short and…

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Welcome to the world of insurance marketing!

Hi, my name is Bon. Over the past 15 years, I have worked in the roles of sales, distribution, and product development for several insurance companies. With this blog, I want to share with you the ideas, resources, courses, and tools that can help you up your marketing game and get more business through the door.

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