Insurance marketing ideas for insurers, insurance agents and independent brokers.
Marketing
Every insurance agent and marketer knows that paid ads must be part of their strategy for attracting new clients. Crafting an insurance ad that grabs attention, resonates with your audience,…
Marketing
Unless you have been living under a rock, you’ve probably heard of ChatGPT, by now Insurance agents and marketers can use ChatGPT to boost efficiency, enhance communication, and add creativity…
Digital Marketing
Imagine this: a potential client visits your website, clicks around, maybe even checks out your insurance offerings, but then they leave without signing up. Most agents might think, “Well, that…
Email and SMS
On December 13, 2023, The FCC has introduced new rules that are set to fundamentally change the way insurance agents and marketers approach lead generation This ruling is significant for…
Marketing
With numerous digital marketing avenues at one’s disposal, it might come as a surprise that one traditional method still holds considerable sway: direct mail. Direct Mail is one of the…
Content Marketing
September is not just the month that marks the end of summer and the beginning of autumn; it’s also Life Insurance Awareness Month (LIAM). As the name suggests, this month…
Marketing
As an insurance agent, you know how important it is to generate leads and convert them into paying customers. However, with so many options available, it can be challenging to…
Email and SMS
Are you one of those people who can’t resist replying to a text message? You’re not alone. SMS marketing still gets sky-high open rates, but in 2025, it also comes…